CONTENT AND LEARNING OBJECTIVES

Food trends can influence and shift the behaviour of consumers towards certain ingredients, foods, meals or eating habits. This has the potential to affect nutrient intakes and dietary balance, particularly for trends that stand the test of time. This webinar will cover the latest predicted food trends for 2024, and how to advise clients on the benefits and pitfalls, and how to modify or include them as part of a healthy, balanced and sustainable diet.

Trends are often forecasted by teams of analysts, market researchers and industry experts who specialise in this area. Less predictable are food trends – or fads – that arise from social media platforms, chefs or celebrities, which often disappear as quickly as they arrive but can remain popular.

Whatever the source, food trends – even if they’re not promoted in such a way – filter into everyday life, for example, through supermarkets, restaurants, TV food shows, media and social media platforms. This makes them visible and accessible to consumers, potentially influencing their food choices.

In this webinar, Registered Dietitian, Consultant and Writer, Juliette Kellow, will unpick the latest analytics to unveil the A-Z of food trends to look out for in 2024, and share some of the pros and cons to help you advise clients and patients.

We’ll cover:

• Predicted food trends for 2024
• The impact each trend may have on a healthy, balanced and sustainable diet
• How to advise clients on each trend

Watch this webinar to:

Gain understanding of

• Predicted food trends for 2024
• The impact each trend may have on a healthy, balanced and sustainable diet
• How to advise clients on each trend

Be aware of

• The predicted food trends that may potentially have the biggest impact on diet
• The predicted food trends that fit well with healthy eating advice
• The predicted food trends that need modification to support a healthy diet

Be able to

• Identify the predicted food trends and how they may impact on the health of clients and the planet
• Discuss the benefits of individual trends that positively impact health and the planet
• Recognise how to modify ‘less-than-healthy’ predicted food trends to enable clients to enjoy the trend without negatively affecting health

CPD CERTIFICATE & LEARNING MATERIALS

This webinar is approved for CPD by the AfN

Webinar slides and links to other key resources will be sent within 2 weeks of viewing the webinar, along with a separate personalised CPD certificate to save for your files. Add hello@mynutriweb.com to your safe senders to ensure you receive them.

This webinar is being run in association with The BDA Industry Specialist Group

​

The BDA Industry Specialist Group

The BDA Industry Specialist Group aims to support and bring together dietitians working in industry.
The objectives of the group are as follows:
– To raise the profile of dietitians working in industry amongst food companies and the dietetic community.
– To provide a source of networking and peer to peer support for those working in industry roles.
– To work closely with universities and industry to create new student placements which will help to foster new talent and provide more job opportunities in the food and drink industry for the dietetic and nutrition community.
– To encourage career development and progression by providing dietitians with education and training on professional skills.
– To provide guidance on adhering to the HCPC code of conduct and ethics and maintaining dietetic competencies in a non-clinical role.
If you’re a dietitian working in industry and are interested in being a member, visit the BDA Industry Specialist Group web page on the BDA website here.